Driving Terry White Chemmart Retail Media Adoption with RMIQ

At RMIQ, we’re transforming how small and medium-sized brands access and excel in retail media. Our platform aggregates access to multiple retail media networks, making it easy for every brand to begin their retail media journey.

We help Terry White Chemmart quickly adopt and succeed with retail media, driving growth and engagement on Terry White Chemmart’s TWC Connect and across retail media networks.

Grow TWC Connect's Revenues

To grow TWC Connect’s revenues, focus on optimizing ad monetization across multiple channels including sponsored search, display, video/CTV, and off-site advertisements. Employ performance-driven pricing models such as CPM, CPC, and ROAS to align revenue generation with measurable outcomes, ensuring every dollar spent contributes directly to profitability. At the same time, maintain retailer margin protection by carefully balancing ad spend and promotional activity, so that ad revenue consistently supplements product margins rather than undermines them. This strategic approach drives sustainable growth by maximizing income without compromising the financial health of Terry White Chemmart.

TWC Connect media network

Name: TWC Connect

Online Marketplace: Yes

Brick & Mortar: Yes

Type: Specialist

Offers self-service: Yes

Region: APAC

Country: Australia

Improve Advertiser ROI on Terry White Chemmart

To improve advertiser ROI on Terry White Chemmart through the TWC Connect platform, focus on delivering measurable sales lifts and strong return on ad spend supported by robust attribution data. The platform’s ability to provide clear performance insights allows brands to optimize campaigns in real time, ensuring every dollar drives impact. Consistent success in delivering results encourages repeat investment from leading CPG and consumer brands, fueling ongoing growth and brand retention within the network. Additionally, TWC Connect’s self-serve tools and API integrations simplify campaign setup and streamline workflows, enabling advertisers and agencies to efficiently manage and scale their efforts while maintaining full control over performance outcomes.

Best-in-Class Advertiser Interface

RMIQ delivers a next-level advertiser interface that makes retail media buying a breeze. Our intuitive platform simplifies everything—from budget allocation to performance tracking to spend optimization—empowering brands of all sizes to compete effectively. By lowering the barriers to entry, we’re opening the door for challenger brands and industry leaders alike to thrive.

Can you see how providing such an intuitive and accessible interface to advertisers would enhance your retail media business?

More advertisers mean more competition, stronger demand, and ultimately higher returns for your ad space.

Our Current Partners

We are already helping leading retailers and platforms grow their retail media businesses, including:

Zero Effort Required

Seamless TWC Connect API Integration

Working with RMIQ is effortless. We integrate directly into your existing APIs, requiring no additional work on your side. Our platform handles everything, from onboarding to execution, ensuring that your retail media network thrives without any operational burden.

Send Terry White Chemmart's Smaller Clients Our Way

Unlock Growth for Emerging Brands with RMIQ

Have small clients too small for direct engagement with your network? We’ve got it covered. RMIQ will onboard them, scale their efforts, and integrate them into your ecosystem as valuable contributors.

RMIQ isn’t just about quick wins—it’s about long-term partnerships that fuel sustained growth. As your retail media network evolves, we evolve with you to ensure mutual success for both brands and retailers.

AI-Powered Optimization on TWC Connect

RMIQ leverages AI to optimize retail media campaigns across multiple networks, ensuring that every advertising dollar is spent effectively. Our AI-driven approach enhances campaign performance by:

Automated Budget Allocation

Predictive Placement Selection

Dynamic Bid Adjustments

Why Partner with RMIQ?

More Demand, Higher Competition

By onboarding more small and medium-sized brands, RMIQ increases the number of advertisers competing for your ad space, leading to:

Higher CPCs
Increased ad revenue
A diverse pool of advertisers
Sustainable growth, less reliant on large advertisers

Reduced Dependence on Large Suppliers

Expanding your advertising base means you no longer need to rely solely on large advertisers for ad revenue. A more diversified advertiser mix leads to more sustainable growth.

Flexible for All Retailers & Brands

RMIQ’s platform supports both large industry leaders and challenger brands. Whether your clients are global names or emerging players, we give them the tools to succeed.