Driving Boulanger Retail Media Adoption with RMIQ

At RMIQ, we’re transforming how small and medium-sized brands access and excel in retail media. Our platform aggregates access to multiple retail media networks, making it easy for every brand to begin their retail media journey.

We simplify retail media adoption to deliver measurable results for advertisers and retailers alike on Boulanger’s Valiuz Adz and across retail media networks.

Grow Valiuz Adz's Revenues

To grow Valiuz Adz’s revenues effectively, focus on optimizing each channel within the retail media network to drive measurable returns. Prioritize ad monetization across sponsored search, display, video/CTV, and off-site placements by strategically aligning campaigns with customer intent and purchase behavior. Employ CPM, CPC, and ROAS metrics as guiding benchmarks to refine targeting and bidding strategies, ensuring that every dollar spent translates into higher profitability. At the same time, safeguard retailer margins by carefully balancing ad investments so they enhance overall revenue without undermining product pricing structures. This disciplined approach enables sustained growth while maintaining the integrity of Boulanger’s retail ecosystem.

Valiuz Adz media network

Name: Valiuz Adz

Online Marketplace: Yes

Brick & Mortar: Yes

Type: Specialist

Offers self-service: Yes

Region: EMEA

Country: France

Improve Advertiser ROI on Boulanger

To improve advertiser ROI on Boulanger, focus on driving measurable sales lift and delivering strong ROAS through precise targeting and robust attribution capabilities. Boulanger’s retail media network empowers brands with transparent performance insights, enabling data-driven optimizations that enhance campaign effectiveness. By providing self-serve tools and APIs, Boulanger simplifies campaign setup and seamless integration with agency and adtech platforms, reducing operational friction and accelerating time to market. This approach not only maximizes short-term advertiser returns but also fosters long-term brand retention and growth by building trust and demonstrating consistent value to major CPG and consumer brands.

Best-in-Class Advertiser Interface

RMIQ delivers a next-level advertiser interface that makes retail media buying a breeze. Our intuitive platform simplifies everything—from budget allocation to performance tracking to spend optimization—empowering brands of all sizes to compete effectively. By lowering the barriers to entry, we’re opening the door for challenger brands and industry leaders alike to thrive.

Can you see how providing such an intuitive and accessible interface to advertisers would enhance your retail media business?

More advertisers mean more competition, stronger demand, and ultimately higher returns for your ad space.

Our Current Partners

We are already helping leading retailers and platforms grow their retail media businesses, including:

Zero Effort Required

Seamless Valiuz Adz API Integration

Working with RMIQ is effortless. We integrate directly into your existing APIs, requiring no additional work on your side. Our platform handles everything, from onboarding to execution, ensuring that your retail media network thrives without any operational burden.

Send Boulanger's Smaller Clients Our Way

Unlock Growth for Emerging Brands with RMIQ

Have small clients too small for direct engagement with your network? We’ve got it covered. RMIQ will onboard them, scale their efforts, and integrate them into your ecosystem as valuable contributors.

RMIQ isn’t just about quick wins—it’s about long-term partnerships that fuel sustained growth. As your retail media network evolves, we evolve with you to ensure mutual success for both brands and retailers.

AI-Powered Optimization on Valiuz Adz

RMIQ leverages AI to optimize retail media campaigns across multiple networks, ensuring that every advertising dollar is spent effectively. Our AI-driven approach enhances campaign performance by:

Automated Budget Allocation

Predictive Placement Selection

Dynamic Bid Adjustments

Why Partner with RMIQ?

More Demand, Higher Competition

By onboarding more small and medium-sized brands, RMIQ increases the number of advertisers competing for your ad space, leading to:

Higher CPCs
Increased ad revenue
A diverse pool of advertisers
Sustainable growth, less reliant on large advertisers

Reduced Dependence on Large Suppliers

Expanding your advertising base means you no longer need to rely solely on large advertisers for ad revenue. A more diversified advertiser mix leads to more sustainable growth.

Flexible for All Retailers & Brands

RMIQ’s platform supports both large industry leaders and challenger brands. Whether your clients are global names or emerging players, we give them the tools to succeed.