Driving Delhaize Retail Media Adoption with RMIQ

At RMIQ, we’re transforming how small and medium-sized brands access and excel in retail media. Our platform aggregates access to multiple retail media networks, making it easy for every brand to begin their retail media journey.

We simplify retail media adoption to help brands grow and deliver strong results for advertisers and retailers alike on Delhaize’s Media MarketingDelhaize and across retail media networks.

Grow Media MarketingDelhaize's Revenues

Delhaize’s media marketing strategy focuses on maximizing revenue through a sophisticated retail media network that integrates sponsored search, display, video, and connected TV advertising. By optimizing CPM, CPC, and ROAS metrics, the platform drives performance-based outcomes that directly contribute to the bottom line. The approach carefully balances aggressive ad monetization with retailer margin protection, ensuring that advertising efforts enhance overall profitability without eroding product margins. This disciplined execution supports sustainable revenue growth while maintaining strong retailer partnerships and customer trust.

Improve Advertiser ROI on Delhaize

To improve advertiser ROI on Delhaize’s platform, focus on driving measurable sales lift and maximizing return on ad spend through precise attribution and performance tracking. Implementing self-serve tools and APIs enables advertisers to seamlessly create and optimize campaigns while integrating with existing agency and adtech workflows. Delivering consistent, transparent results not only boosts immediate campaign success but also strengthens brand retention, encouraging repeat investment from leading CPG and consumer brands. This approach ensures that every advertising dollar contributes directly to growth and sustained market presence within Delhaize’s retail media environment.

Best-in-Class Advertiser Interface

RMIQ delivers a next-level advertiser interface that makes retail media buying a breeze. Our intuitive platform simplifies everything—from budget allocation to performance tracking to spend optimization—empowering brands of all sizes to compete effectively. By lowering the barriers to entry, we’re opening the door for challenger brands and industry leaders alike to thrive.

Can you see how providing such an intuitive and accessible interface to advertisers would enhance your retail media business?

More advertisers mean more competition, stronger demand, and ultimately higher returns for your ad space.

Our Current Partners

We are already helping leading retailers and platforms grow their retail media businesses, including:

Zero Effort Required

Seamless Media MarketingDelhaize API Integration

Working with RMIQ is effortless. We integrate directly into your existing APIs, requiring no additional work on your side. Our platform handles everything, from onboarding to execution, ensuring that your retail media network thrives without any operational burden.

Send Delhaize's Smaller Clients Our Way

Unlock Growth for Emerging Brands with RMIQ

Have small clients too small for direct engagement with your network? We’ve got it covered. RMIQ will onboard them, scale their efforts, and integrate them into your ecosystem as valuable contributors.

RMIQ isn’t just about quick wins—it’s about long-term partnerships that fuel sustained growth. As your retail media network evolves, we evolve with you to ensure mutual success for both brands and retailers.

AI-Powered Optimization on Media MarketingDelhaize

RMIQ leverages AI to optimize retail media campaigns across multiple networks, ensuring that every advertising dollar is spent effectively. Our AI-driven approach enhances campaign performance by:

Automated Budget Allocation

Predictive Placement Selection

Dynamic Bid Adjustments

Why Partner with RMIQ?

More Demand, Higher Competition

By onboarding more small and medium-sized brands, RMIQ increases the number of advertisers competing for your ad space, leading to:

Higher CPCs
Increased ad revenue
A diverse pool of advertisers
Sustainable growth, less reliant on large advertisers

Reduced Dependence on Large Suppliers

Expanding your advertising base means you no longer need to rely solely on large advertisers for ad revenue. A more diversified advertiser mix leads to more sustainable growth.

Flexible for All Retailers & Brands

RMIQ’s platform supports both large industry leaders and challenger brands. Whether your clients are global names or emerging players, we give them the tools to succeed.