Driving Krefel Retail Media Adoption with RMIQ

At RMIQ, we’re transforming how small and medium-sized brands access and excel in retail media. Our platform aggregates access to multiple retail media networks, making it easy for every brand to begin their retail media journey.

Our mission is to simplify retail media adoption and deliver measurable results for advertisers and retailers on Krefel’s Valiuz Adz and across retail media networks.

Grow Valiuz Adz's Revenues

To grow Valiuz Adz’s revenues effectively, focus on optimizing ad monetization across multiple formats such as sponsored search, display, video, and connected TV. Prioritizing performance-driven pricing models like CPM, CPC, and ROAS will help align advertising spend with measurable outcomes, ensuring profitability and sustained growth. Additionally, maintaining retailer margin protection is critical; ad revenue should enhance overall earnings without eroding product margins, preserving the delicate balance between advertising success and retail profitability. This approach creates a scalable revenue stream that supports both advertisers and retail partners alike.

Valiuz Adz media network

Name: Valiuz Adz

Online Marketplace: No

Brick & Mortar: Yes

Type: Specialist

Offers self-service: Yes

Region: EMEA

Country: Belgium

Improve Advertiser ROI on Krefel

To improve advertiser ROI on Krefel, focus on delivering measurable sales lift and high return on ad spend through precise targeting and robust attribution models. By optimizing campaigns for performance, brands gain clear insights into their impact on sales, reinforcing confidence in the platform. This data-driven approach encourages repeat investment from prominent CPG and consumer brands, driving sustained growth for Krefel’s retail media network. Additionally, seamless integration via self-serve tools and APIs simplifies campaign management, enabling agencies and adtech partners to execute strategies efficiently and scale their efforts with minimal friction.

Best-in-Class Advertiser Interface

RMIQ delivers a next-level advertiser interface that makes retail media buying a breeze. Our intuitive platform simplifies everything—from budget allocation to performance tracking to spend optimization—empowering brands of all sizes to compete effectively. By lowering the barriers to entry, we’re opening the door for challenger brands and industry leaders alike to thrive.

Can you see how providing such an intuitive and accessible interface to advertisers would enhance your retail media business?

More advertisers mean more competition, stronger demand, and ultimately higher returns for your ad space.

Our Current Partners

We are already helping leading retailers and platforms grow their retail media businesses, including:

Zero Effort Required

Seamless Valiuz Adz API Integration

Working with RMIQ is effortless. We integrate directly into your existing APIs, requiring no additional work on your side. Our platform handles everything, from onboarding to execution, ensuring that your retail media network thrives without any operational burden.

Send Krefel's Smaller Clients Our Way

Unlock Growth for Emerging Brands with RMIQ

Have small clients too small for direct engagement with your network? We’ve got it covered. RMIQ will onboard them, scale their efforts, and integrate them into your ecosystem as valuable contributors.

RMIQ isn’t just about quick wins—it’s about long-term partnerships that fuel sustained growth. As your retail media network evolves, we evolve with you to ensure mutual success for both brands and retailers.

AI-Powered Optimization on Valiuz Adz

RMIQ leverages AI to optimize retail media campaigns across multiple networks, ensuring that every advertising dollar is spent effectively. Our AI-driven approach enhances campaign performance by:

Automated Budget Allocation

Predictive Placement Selection

Dynamic Bid Adjustments

Why Partner with RMIQ?

More Demand, Higher Competition

By onboarding more small and medium-sized brands, RMIQ increases the number of advertisers competing for your ad space, leading to:

Higher CPCs
Increased ad revenue
A diverse pool of advertisers
Sustainable growth, less reliant on large advertisers

Reduced Dependence on Large Suppliers

Expanding your advertising base means you no longer need to rely solely on large advertisers for ad revenue. A more diversified advertiser mix leads to more sustainable growth.

Flexible for All Retailers & Brands

RMIQ’s platform supports both large industry leaders and challenger brands. Whether your clients are global names or emerging players, we give them the tools to succeed.