Driving Promofarma Retail Media Adoption with RMIQ

At RMIQ, we’re transforming how small and medium-sized brands access and excel in retail media. Our platform aggregates access to multiple retail media networks, making it easy for every brand to begin their retail media journey.

Our goal is to simplify and accelerate retail media adoption for all on Promofarma’s Promofarma media network and across retail media networks.

Grow Promofarma media network's Revenues

Promofarma’s media network offers a strategic opportunity to significantly increase revenue through a diversified ad monetization approach, encompassing sponsored search, display, video/CTV, and off-site advertising. By focusing on performance-driven pricing models such as CPM, CPC, and ROAS, the network optimizes profitability while maintaining transparency and measurable impact. Crucially, the platform is designed to protect retailer margins, ensuring that advertising revenue complements rather than erodes product profitability. This balanced approach enables sustained growth, driving incremental income without compromising the core retail business.

Promofarma media network

Name: Promofarma media network

Online Marketplace: Yes

Brick & Mortar: No

Type: Specialist

Offers self-service: Yes

Region: EMEA

Country: Spain

Improve Advertiser ROI on Promofarma

Promofarma’s media network prioritizes delivering tangible results that directly impact advertiser ROI. By providing precise attribution data and robust performance metrics, brands can track sales lift and achieve high return on ad spend with confidence. The platform’s commitment to brand retention is evident through its ability to attract and maintain partnerships with leading CPG and consumer brands, fostering long-term growth. Additionally, Promofarma offers intuitive self-serve tools and APIs designed to simplify campaign management and seamlessly integrate with agency and adtech workflows, ensuring efficiency and scalability in driving impactful advertising outcomes.

Best-in-Class Advertiser Interface

RMIQ delivers a next-level advertiser interface that makes retail media buying a breeze. Our intuitive platform simplifies everything—from budget allocation to performance tracking to spend optimization—empowering brands of all sizes to compete effectively. By lowering the barriers to entry, we’re opening the door for challenger brands and industry leaders alike to thrive.

Can you see how providing such an intuitive and accessible interface to advertisers would enhance your retail media business?

More advertisers mean more competition, stronger demand, and ultimately higher returns for your ad space.

Our Current Partners

We are already helping leading retailers and platforms grow their retail media businesses, including:

Zero Effort Required

Seamless Promofarma media network API Integration

Working with RMIQ is effortless. We integrate directly into your existing APIs, requiring no additional work on your side. Our platform handles everything, from onboarding to execution, ensuring that your retail media network thrives without any operational burden.

Send Promofarma's Smaller Clients Our Way

Unlock Growth for Emerging Brands with RMIQ

Have small clients too small for direct engagement with your network? We’ve got it covered. RMIQ will onboard them, scale their efforts, and integrate them into your ecosystem as valuable contributors.

RMIQ isn’t just about quick wins—it’s about long-term partnerships that fuel sustained growth. As your retail media network evolves, we evolve with you to ensure mutual success for both brands and retailers.

AI-Powered Optimization on Promofarma media network

RMIQ leverages AI to optimize retail media campaigns across multiple networks, ensuring that every advertising dollar is spent effectively. Our AI-driven approach enhances campaign performance by:

Automated Budget Allocation

Predictive Placement Selection

Dynamic Bid Adjustments

Why Partner with RMIQ?

More Demand, Higher Competition

By onboarding more small and medium-sized brands, RMIQ increases the number of advertisers competing for your ad space, leading to:

Higher CPCs
Increased ad revenue
A diverse pool of advertisers
Sustainable growth, less reliant on large advertisers

Reduced Dependence on Large Suppliers

Expanding your advertising base means you no longer need to rely solely on large advertisers for ad revenue. A more diversified advertiser mix leads to more sustainable growth.

Flexible for All Retailers & Brands

RMIQ’s platform supports both large industry leaders and challenger brands. Whether your clients are global names or emerging players, we give them the tools to succeed.