Driving Rakuten France Retail Media Adoption with RMIQ

At RMIQ, we’re transforming how small and medium-sized brands access and excel in retail media. Our platform aggregates access to multiple retail media networks, making it easy for every brand to begin their retail media journey.

We simplify retail media adoption to help brands grow and succeed on Rakuten France’s Unlimitail and across retail media networks.

Grow Unlimitail's Revenues

Grow Unlimitail’s Revenues by focusing on a strategic approach to ad monetization across sponsored search, display, video/CTV, and off-site campaigns. Prioritizing performance-driven pricing models such as CPM, CPC, and ROAS allows for precise control over profitability while scaling ad income. At the same time, maintaining retailer margin protection ensures that advertising efforts enhance overall revenue without eroding product margins. By aligning these elements, Unlimitail can unlock new revenue streams and drive sustainable growth within Rakuten France’s retail media environment.

Unlimitail media network

Name: Unlimitail

Online Marketplace: Yes

Brick & Mortar: No

Type: Generalist

Offers self-service: Yes

Region: EMEA

Country: France

Improve Advertiser ROI on Rakuten France

To improve advertiser ROI on Rakuten France, focus on driving measurable sales lift through precise targeting and data-driven campaign optimization. Rakuten’s retail media network prioritizes delivering high return on ad spend by providing detailed attribution insights that help brands understand their performance across touchpoints. This transparency encourages repeat investment from leading consumer brands, fostering long-term growth and retention within the platform. Additionally, Rakuten France offers robust self-serve tools and APIs, enabling seamless campaign setup and integration with existing agency and adtech workflows, ensuring advertisers can efficiently scale their efforts and maximize impact.

Best-in-Class Advertiser Interface

RMIQ delivers a next-level advertiser interface that makes retail media buying a breeze. Our intuitive platform simplifies everything—from budget allocation to performance tracking to spend optimization—empowering brands of all sizes to compete effectively. By lowering the barriers to entry, we’re opening the door for challenger brands and industry leaders alike to thrive.

Can you see how providing such an intuitive and accessible interface to advertisers would enhance your retail media business?

More advertisers mean more competition, stronger demand, and ultimately higher returns for your ad space.

Our Current Partners

We are already helping leading retailers and platforms grow their retail media businesses, including:

Zero Effort Required

Seamless Unlimitail API Integration

Working with RMIQ is effortless. We integrate directly into your existing APIs, requiring no additional work on your side. Our platform handles everything, from onboarding to execution, ensuring that your retail media network thrives without any operational burden.

Send Rakuten France's Smaller Clients Our Way

Unlock Growth for Emerging Brands with RMIQ

Have small clients too small for direct engagement with your network? We’ve got it covered. RMIQ will onboard them, scale their efforts, and integrate them into your ecosystem as valuable contributors.

RMIQ isn’t just about quick wins—it’s about long-term partnerships that fuel sustained growth. As your retail media network evolves, we evolve with you to ensure mutual success for both brands and retailers.

AI-Powered Optimization on Unlimitail

RMIQ leverages AI to optimize retail media campaigns across multiple networks, ensuring that every advertising dollar is spent effectively. Our AI-driven approach enhances campaign performance by:

Automated Budget Allocation

Predictive Placement Selection

Dynamic Bid Adjustments

Why Partner with RMIQ?

More Demand, Higher Competition

By onboarding more small and medium-sized brands, RMIQ increases the number of advertisers competing for your ad space, leading to:

Higher CPCs
Increased ad revenue
A diverse pool of advertisers
Sustainable growth, less reliant on large advertisers

Reduced Dependence on Large Suppliers

Expanding your advertising base means you no longer need to rely solely on large advertisers for ad revenue. A more diversified advertiser mix leads to more sustainable growth.

Flexible for All Retailers & Brands

RMIQ’s platform supports both large industry leaders and challenger brands. Whether your clients are global names or emerging players, we give them the tools to succeed.