Driving Giant Eagle Retail Media Adoption with RMIQ

At RMIQ, we’re transforming how small and medium-sized brands access and excel in retail media. Our platform aggregates access to multiple retail media networks, making it easy for every brand to begin their retail media journey.

We simplify retail media adoption and deliver strong results for advertisers and retailers alike on Giant Eagle’s Giant Eagle Advantage Media and across retail media networks.

Grow Giant Eagle Advantage Media's Revenues

Giant Eagle Advantage Media offers a comprehensive approach to scaling revenue by optimizing ad monetization across multiple channels including sponsored search, display, video, CTV, and off-site advertising. By focusing on performance-driven pricing models such as CPM, CPC, and ROAS, the platform ensures that every campaign delivers measurable returns while maintaining profitability. Crucially, Giant Eagle Advantage Media is designed to protect retailer margins by generating incremental ad income that complements product sales rather than undermining them. This balanced strategy empowers Giant Eagle to grow its media revenues sustainably while maintaining strong relationships with its retail partners.

Giant Eagle Advantage Media

Name: Giant Eagle Advantage Media

Online Marketplace: Yes

Brick & Mortar: Yes

Type: Specialist

Offers self-service: Yes

Region: North America

Country: US

Improve Advertiser ROI on Giant Eagle

Maximize your advertising impact on Giant Eagle by tapping into the Giant Eagle Advantage Media Guide, designed to drive measurable sales growth and deliver strong returns on ad spend. The platform emphasizes transparent attribution data, enabling precise performance tracking and optimization throughout your campaigns. By aligning with a retail media network that consistently attracts top-tier CPG and consumer brands, your business gains a strategic partner focused on sustained brand growth and retention. Additionally, the availability of self-serve tools and robust APIs streamlines campaign management and seamlessly integrates with your existing agency and adtech workflows, ensuring efficient execution and scalability. This combination of performance insights, brand-focused strategy, and operational ease positions your advertising efforts for unmatched success on Giant Eagle.

Best-in-Class Advertiser Interface

RMIQ delivers a next-level advertiser interface that makes retail media buying a breeze. Our intuitive platform simplifies everything—from budget allocation to performance tracking to spend optimization—empowering brands of all sizes to compete effectively. By lowering the barriers to entry, we’re opening the door for challenger brands and industry leaders alike to thrive.

Can you see how providing such an intuitive and accessible interface to advertisers would enhance your retail media business?

More advertisers mean more competition, stronger demand, and ultimately higher returns for your ad space.

Our Current Partners

We are already helping leading retailers and platforms grow their retail media businesses, including:

Zero Effort Required

Seamless Giant Eagle Advantage Media API Integration

Working with RMIQ is effortless. We integrate directly into your existing APIs, requiring no additional work on your side. Our platform handles everything, from onboarding to execution, ensuring that your retail media network thrives without any operational burden.

Send Giant Eagle's Smaller Clients Our Way

Unlock Growth for Emerging Brands with RMIQ

Have small clients too small for direct engagement with your network? We’ve got it covered. RMIQ will onboard them, scale their efforts, and integrate them into your ecosystem as valuable contributors.

RMIQ isn’t just about quick wins—it’s about long-term partnerships that fuel sustained growth. As your retail media network evolves, we evolve with you to ensure mutual success for both brands and retailers.

AI-Powered Optimization on Giant Eagle Advantage Media

RMIQ leverages AI to optimize retail media campaigns across multiple networks, ensuring that every advertising dollar is spent effectively. Our AI-driven approach enhances campaign performance by:

Automated Budget Allocation

Predictive Placement Selection

Dynamic Bid Adjustments

Why Partner with RMIQ?

More Demand, Higher Competition

By onboarding more small and medium-sized brands, RMIQ increases the number of advertisers competing for your ad space, leading to:

Higher CPCs
Increased ad revenue
A diverse pool of advertisers
Sustainable growth, less reliant on large advertisers

Reduced Dependence on Large Suppliers

Expanding your advertising base means you no longer need to rely solely on large advertisers for ad revenue. A more diversified advertiser mix leads to more sustainable growth.

Flexible for All Retailers & Brands

RMIQ’s platform supports both large industry leaders and challenger brands. Whether your clients are global names or emerging players, we give them the tools to succeed.