Driving Gopuff Retail Media Adoption with RMIQ

At RMIQ, we’re transforming how small and medium-sized brands access and excel in retail media. Our platform aggregates access to multiple retail media networks, making it easy for every brand to begin their retail media journey.

We simplify retail media adoption to deliver measurable results for advertisers and retailers alike on Gopuff’s Gopuff Ads and across retail media networks.

Grow Gopuff Ads's Revenues

Grow Gopuff Ads’s revenues by strategically optimizing each touchpoint within the platform to maximize ad monetization across sponsored search, display, video/CTV, and off-site channels. Focus on refining CPM, CPC, and ROAS metrics to drive performance-based pricing models that enhance profitability while maintaining the delicate balance between advertiser spend and retailer margin protection. By aligning ad placements with shopper intent and purchase behavior, Gopuff Ads can deliver measurable returns for brands without compromising product margins, creating a sustainable revenue stream that supports growth for both the platform and its retail partners.

Improve Advertiser ROI on Gopuff

To improve advertiser ROI on Gopuff, focus on driving measurable sales lift through targeted campaigns that deliver high return on ad spend and robust attribution insights. Gopuff’s platform supports brand retention and growth by consistently attracting major CPG and consumer brands, fostering an environment where repeat investment is rewarded with tangible results. Utilizing self-serve tools and APIs streamlines campaign creation and seamlessly integrates with existing agency and adtech workflows, enhancing operational efficiency while maintaining precise control over performance outcomes. This combination of data-driven insights and flexible execution empowers advertisers to optimize spend and amplify brand demand effectively.

Best-in-Class Advertiser Interface

RMIQ delivers a next-level advertiser interface that makes retail media buying a breeze. Our intuitive platform simplifies everything—from budget allocation to performance tracking to spend optimization—empowering brands of all sizes to compete effectively. By lowering the barriers to entry, we’re opening the door for challenger brands and industry leaders alike to thrive.

Can you see how providing such an intuitive and accessible interface to advertisers would enhance your retail media business?

More advertisers mean more competition, stronger demand, and ultimately higher returns for your ad space.

Our Current Partners

We are already helping leading retailers and platforms grow their retail media businesses, including:

Zero Effort Required

Seamless Gopuff Ads API Integration

Working with RMIQ is effortless. We integrate directly into your existing APIs, requiring no additional work on your side. Our platform handles everything, from onboarding to execution, ensuring that your retail media network thrives without any operational burden.

Send Gopuff's Smaller Clients Our Way

Unlock Growth for Emerging Brands with RMIQ

Have small clients too small for direct engagement with your network? We’ve got it covered. RMIQ will onboard them, scale their efforts, and integrate them into your ecosystem as valuable contributors.

RMIQ isn’t just about quick wins—it’s about long-term partnerships that fuel sustained growth. As your retail media network evolves, we evolve with you to ensure mutual success for both brands and retailers.

AI-Powered Optimization on Gopuff Ads

RMIQ leverages AI to optimize retail media campaigns across multiple networks, ensuring that every advertising dollar is spent effectively. Our AI-driven approach enhances campaign performance by:

Automated Budget Allocation

Predictive Placement Selection

Dynamic Bid Adjustments

Why Partner with RMIQ?

More Demand, Higher Competition

By onboarding more small and medium-sized brands, RMIQ increases the number of advertisers competing for your ad space, leading to:

Higher CPCs
Increased ad revenue
A diverse pool of advertisers
Sustainable growth, less reliant on large advertisers

Reduced Dependence on Large Suppliers

Expanding your advertising base means you no longer need to rely solely on large advertisers for ad revenue. A more diversified advertiser mix leads to more sustainable growth.

Flexible for All Retailers & Brands

RMIQ’s platform supports both large industry leaders and challenger brands. Whether your clients are global names or emerging players, we give them the tools to succeed.