Driving Sam’s Club Retail Media Adoption with RMIQ

At RMIQ, we’re transforming how small and medium-sized brands access and excel in retail media. Our platform aggregates access to multiple retail media networks, making it easy for every brand to begin their retail media journey.

By partnering with Sam’s Club, we’re helping drive retail media adoption and deliver measurable results on Sam’s Club’s Sam’s Club MAP and across retail media networks.

Grow Sam’s Club MAP's Revenues

Driving revenue growth for Sam’s Club MAP requires a strategic focus on optimizing ad monetization across multiple channels, including sponsored search, display, video/CTV, and off-site advertising. By adopting performance-driven pricing models such as CPM, CPC, and ROAS, brands can align marketing investments with measurable outcomes, maximizing profitability. Simultaneously, maintaining retailer margin protection is critical to ensure that advertising efforts enhance overall revenue without undermining the core product margins. This balanced approach empowers Sam’s Club MAP to unlock new revenue streams while safeguarding the financial health of both the retailer and its partners.

Sam’s Club MAP media network

Name: Sam’s Club MAP

Online Marketplace: Yes

Brick & Mortar: Yes

Type: Generalist

Offers self-service: Yes

Region: North America

Country: US

Improve Advertiser ROI on Sam’s Club

To improve advertiser ROI on Sam’s Club through their retail media network, brands must focus on driving measurable sales lift and achieving high return on ad spend (ROAS) supported by robust attribution data. Sam’s Club prioritizes delivering clear performance insights that help advertisers optimize campaigns in real time, ensuring every dollar invested contributes to tangible growth. The platform’s self-serve tools and APIs simplify campaign management and streamline integration with agency and adtech systems, enabling brands to scale efficiently. By providing a seamless experience that drives both immediate sales impact and long-term brand retention, Sam’s Club fosters an environment where consumer packaged goods and other leading brands continuously return to grow their presence and market share.

Best-in-Class Advertiser Interface

RMIQ delivers a next-level advertiser interface that makes retail media buying a breeze. Our intuitive platform simplifies everything—from budget allocation to performance tracking to spend optimization—empowering brands of all sizes to compete effectively. By lowering the barriers to entry, we’re opening the door for challenger brands and industry leaders alike to thrive.

Can you see how providing such an intuitive and accessible interface to advertisers would enhance your retail media business?

More advertisers mean more competition, stronger demand, and ultimately higher returns for your ad space.

Our Current Partners

We are already helping leading retailers and platforms grow their retail media businesses, including:

Zero Effort Required

Seamless Sam’s Club MAP API Integration

Working with RMIQ is effortless. We integrate directly into your existing APIs, requiring no additional work on your side. Our platform handles everything, from onboarding to execution, ensuring that your retail media network thrives without any operational burden.

Send Sam’s Club's Smaller Clients Our Way

Unlock Growth for Emerging Brands with RMIQ

Have small clients too small for direct engagement with your network? We’ve got it covered. RMIQ will onboard them, scale their efforts, and integrate them into your ecosystem as valuable contributors.

RMIQ isn’t just about quick wins—it’s about long-term partnerships that fuel sustained growth. As your retail media network evolves, we evolve with you to ensure mutual success for both brands and retailers.

AI-Powered Optimization on Sam’s Club MAP

RMIQ leverages AI to optimize retail media campaigns across multiple networks, ensuring that every advertising dollar is spent effectively. Our AI-driven approach enhances campaign performance by:

Automated Budget Allocation

Predictive Placement Selection

Dynamic Bid Adjustments

Why Partner with RMIQ?

More Demand, Higher Competition

By onboarding more small and medium-sized brands, RMIQ increases the number of advertisers competing for your ad space, leading to:

Higher CPCs
Increased ad revenue
A diverse pool of advertisers
Sustainable growth, less reliant on large advertisers

Reduced Dependence on Large Suppliers

Expanding your advertising base means you no longer need to rely solely on large advertisers for ad revenue. A more diversified advertiser mix leads to more sustainable growth.

Flexible for All Retailers & Brands

RMIQ’s platform supports both large industry leaders and challenger brands. Whether your clients are global names or emerging players, we give them the tools to succeed.