Driving Weis Retail Media Adoption with RMIQ

At RMIQ, we’re transforming how small and medium-sized brands access and excel in retail media. Our platform aggregates access to multiple retail media networks, making it easy for every brand to begin their retail media journey.

Our goal is to simplify adoption and deliver measurable results for advertisers and retailers on Weis’s Grocery.One and across retail media networks.

Grow Grocery.One's Revenues

To grow Grocery.One’s revenues effectively, focus on optimizing ad monetization through diversified channels such as sponsored search, display, video/CTV, and off-site advertising. Prioritizing performance-driven pricing models like CPM, CPC, and ROAS ensures campaigns deliver measurable returns and align with profitability goals. Additionally, safeguarding retailer margins is crucial, so ad revenue strategies must complement existing product margins rather than erode them. By balancing these elements, Grocery.One can drive sustained revenue growth while maintaining a healthy retail ecosystem.

Grocery.One media network

Name: Grocery.One

Online Marketplace: Yes

Brick & Mortar: Yes

Type: Specialist

Offers self-service: Yes

Region: North America

Country: US

Improve Advertiser ROI on Weis

To improve advertiser ROI on Weis through Weis’s Grocery.One Guide by RMIQ, focus on delivering measurable sales lift and robust attribution data that demonstrate clear returns on ad spend. The platform’s capabilities ensure brands can track performance accurately, driving confidence in campaign investments. By offering self-serve tools and APIs, Weis simplifies campaign creation and integrates seamlessly with agency and adtech platforms, enabling agile and efficient media buying. This approach not only boosts immediate sales results but also fosters long-term brand retention and growth, attracting a broad range of CPG and consumer brands to invest consistently in the network.

Best-in-Class Advertiser Interface

RMIQ delivers a next-level advertiser interface that makes retail media buying a breeze. Our intuitive platform simplifies everything—from budget allocation to performance tracking to spend optimization—empowering brands of all sizes to compete effectively. By lowering the barriers to entry, we’re opening the door for challenger brands and industry leaders alike to thrive.

Can you see how providing such an intuitive and accessible interface to advertisers would enhance your retail media business?

More advertisers mean more competition, stronger demand, and ultimately higher returns for your ad space.

Our Current Partners

We are already helping leading retailers and platforms grow their retail media businesses, including:

Zero Effort Required

Seamless Grocery.One API Integration

Working with RMIQ is effortless. We integrate directly into your existing APIs, requiring no additional work on your side. Our platform handles everything, from onboarding to execution, ensuring that your retail media network thrives without any operational burden.

Send Weis's Smaller Clients Our Way

Unlock Growth for Emerging Brands with RMIQ

Have small clients too small for direct engagement with your network? We’ve got it covered. RMIQ will onboard them, scale their efforts, and integrate them into your ecosystem as valuable contributors.

RMIQ isn’t just about quick wins—it’s about long-term partnerships that fuel sustained growth. As your retail media network evolves, we evolve with you to ensure mutual success for both brands and retailers.

AI-Powered Optimization on Grocery.One

RMIQ leverages AI to optimize retail media campaigns across multiple networks, ensuring that every advertising dollar is spent effectively. Our AI-driven approach enhances campaign performance by:

Automated Budget Allocation

Predictive Placement Selection

Dynamic Bid Adjustments

Why Partner with RMIQ?

More Demand, Higher Competition

By onboarding more small and medium-sized brands, RMIQ increases the number of advertisers competing for your ad space, leading to:

Higher CPCs
Increased ad revenue
A diverse pool of advertisers
Sustainable growth, less reliant on large advertisers

Reduced Dependence on Large Suppliers

Expanding your advertising base means you no longer need to rely solely on large advertisers for ad revenue. A more diversified advertiser mix leads to more sustainable growth.

Flexible for All Retailers & Brands

RMIQ’s platform supports both large industry leaders and challenger brands. Whether your clients are global names or emerging players, we give them the tools to succeed.